Final Boards for Magic.

Magic. I finished this brief a while ago, so putting the boards together did not take long as I already had all the photos. Along with these three prints I need to submit the illusion prints. I have a range of these already, so I am just going submit a selection of them as I have a fair few that all consider a different sense of scale and legibility. 

Final Pieces..

I think this project is near to being finished now. I have a variety of deliverables. 

This is the the packaging and promotion of the typeface.

I thought another context that could work quite well is to create an exhibition to promote the typeface. Not the kind of exhibition that is solely for the typeface but where a section of a typography exhibition is set aside for this project. 

Mocking up a poster and evelope for the magic typeface.

This one below is a development of the one above. The envelope is too scrappy at the moment, but I am happy with the layout of the flyer and poster. I think i need to play on the cut out on the envelope more. Maybe have a series of Ms -  something to make the transformation of colours a bit more obvious.

Magic Typeface.

By the end of the week, I want to have ISTD Magic and Connections (&extension) Finished. I have spent too much time on these briefs so would like to get them out of the way. 

I have decided to give a context to my illusions concept. The brief wanted it to be a branding brief, but I thought I could change it to an exhibition brief so that it has more of a real purpose. 

Deliverables:

1. 10 posters/exhibition images.

2. Brand the Exhibition.

3. Flyer to promote the Exhibition.

4. Give away Postcards at the exhibition.

5. Typeface for descriptions/information at the exhibition. 

6. Information Booklet/exhibition guide.

This is a promotional flyer/invite for the exhibition, making use of the typeface that i created. After flicking through a book, called typeface as program - I thought I would break the use of grids and try a more experimental design. I started of with a basic layout, to decide on what information to use. In the end, i decided to use an existing typeface to contrast with mine. I feel this adds more of an experimental looks. My typeface has a kind of pixel feel to it, which usually I am not to keen on so I felt a contrast typeface would enhance the feel of this design. I quite like this flyer so far, I might try and experiment a bit more with colour too - but it is a starting point and printing onto different stock might heighten the design more.  Because I am using this typeface throughout my design work, It could get a bit dry and repetitive, using this 'contrasting' type avoids this. It would be good to create this typeface myself too - it might be quite fun to make too as I usually stick to grid like fonts.

Promotional Flyer/ Poster and a give away postcard to be at the exhibition. 

Looking at making the type more obvious on the illusions - it is hard to show it on here and it is alot more obvious when on screen. But I think when printed out this will be alot more sucessful. I need to look at doing the other media to go with it now.

Giving the illusions idea more context simple by adding, 'learn the trick of the illusion. It makes the poster work as quite a mysterious promotional piece. This poster and business card will come in an envelope, this is the next thing I need to design. I could be quite clever with the envelope - using die cut, still playing in the idea of illusions.

Magic

Business Card idea.. have the illusion on the front and the logo on the back - to ensure clarity.

Instead of doing a halftone pattern illusion like I have done previously - I have creating the pattern myself - made up of an M shape, which also works as the logo.

Magic. Concept 4.

The Magicians A - Z. These are kind of concept proposals posters - to see if I can make it work.

I quite like the simplicity of the designs and can see it working quite well across a variety of formats.

I could brand the company something to do with Magic and A to Z.

I could create the set of posters. Have a small book - with definitions underneath. I would create an individual typeface for each poster. I could see each poster working well without the description underneath as, just as typographical posters separate from Magic.

As I started creating these posters, I thought they would look good with a woodblock aesthetic - maybe screenprinted?

I can see the final pieces forming now. I like that they could work independently from magic as well as with.

Concept 5:

Branding the company M? Using the illusions.